Asset Folio | Customer Success | MailNinja

Customer story.
Asset Folio.

Bodyism | customer success | mailninja

Asset Folio is a full-service real estate specialist operating in the luxury property sector on Spain’s Costa del Sol.

The challenge.

Asset Folio came to MailNinja looking for a fully managed email marketing service. They were extremely busy, and no-one in their small team had the time to write, design and manage regular emails, nor the skills to develop well designed and executed campaigns.

The solution.

We started by analysing their brand, really getting to know their identity, tone of voice and style, aligning this approach with their audience. With that in mind we were able to create regular emails, focused on high value properties.

The results.

MailNinja helped Asset Folio generate 1,053 leads over 3 years resulting in £17,093,828 in revenue.

Average open rate before: 7.7%
Best open rate since working with MailNinja: 55%
= Increase in open rates + 614%

Industry average open rate: 21.21%
= Above industry average open rates + 159.3%

Average click rate before: 0.5%
Best click rate since working with MailNinja: 13.9%
= Increase in click rates + 2680%

Industry average click rate: 1.94%
= Above industry average click rates + 616.5%

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