by Doug Dennison | Apr 16, 2021 | Mailchimp
How often should you split test your email campaigns? Always, sometimes, rarely? This post looks at the best practices for split testing from some of the leading email marketing experts. Test small, test often. Focus on small simple tests, like a word change or using...
by Doug Dennison | Apr 5, 2021 | Mailchimp
There are moments in the history of your business that force you to take stock of your journey and look back, at the good and the bad, and the milestones that brought you to where you are now, and what still motivates you to get up and continue to innovate. Today is...
by Doug Dennison | Mar 28, 2021 | Mailchimp
How does email marketing strategy differ depending on the size of your business – do you manage enterprise-level customers differently from small business and startups? This post aims to answer that question, With the help of some of the most awesome email marketing...
by Doug Dennison | Feb 23, 2021 | Mailchimp
Our trusty team of email marketing and Mailchimp experts give you invaluable insight into the tools and apps they use to plan and organise their client’s email campaigns and newsletters. We tried a bunch of things, from CoSchedule to just using plain old Google...
by Doug Dennison | Jan 11, 2021 | Mailchimp
What are the email marketing design trends for 2021? 9 Mailchimp partners and email marketing experts polish off their crystal balls and give you some of their predictions. The continuing trend of single column layout design, large font sizes and simple imagery....
by Brett Farmiloe | Jan 8, 2021 | Mailchimp
Keeping an email list clean and free of invalid emails is a common concern for marketers and business owners. No one wants to pay for email subscribers with an inactive email address or to deal with deliverability issues like hard bounces. That’s why Mailchimp embeds...
