Data science

Data science is the process of combining multiple metrics such as scientific methods, statistics and algorithms to gain insights from structured and unstructured data. Data science is used when data sets are too large to be comprehended by humans. - - - This is a...

Data science

Data science is the process of combining multiple metrics such as scientific methods, statistics and algorithms to gain insights from structured and unstructured data. Data science is used when data sets are too large to be comprehended by humans. - - - This is a...

Data analytics

Data analytics are used to show patterns in your data that help an organisation measure the performance of their emails or content. - - - This is a glossary term, go here to view all terms https://mailninja.co/category/glossary

Spy tracking (spy pixels)

Spy tracking is when a 1px x 1px image which is auto-added to your email HTML code, usually in the header or footer, that is loaded when an email is opened, letting the sender know that someone has read their email. - - - This is a glossary term, go here to view all...

Content management system

A content management system (CMS) is software used to create and manage the content your brand is putting out and allow for users to collaborate and interact with your content and digital platform. - - - This is a glossary term, go here to view all terms...

Data localisation

Data localisation is the process of collecting and storing data in the region or location that it was originally from, or the locally to the data controller. - - - This is a glossary term, go here to view all terms https://mailninja.co/category/glossary

B2B email marketing

B2B email marketing refers to campaigns that are sent from businesses to businesses, rather than from businesses to consumers or individuals. A business may use B2B email marketing when selling their marketing tools to another company, for example. - - - This is a...

Email accessibility

Email accessibility is the process of ensuring your email campaigns and the content within them are easy to interpret and viewable by all people, including those with disabilities. Adding headers, making sure subject lines are readable and adding alt tags to images...

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Email marketing book

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