by Estelle Liotard | Mar 16, 2020 | Articles
When it comes to email campaigns, do not underestimate how cognitive psychological tricks can yield impressive results. It is all about psychology and perception – how the audience will see the email, and how they will digest the information in the email. It is all...
by Estelle Liotard | Feb 24, 2020 | Articles
Email continues to grow as a means of communication. In 2019 alone, a study by Statista shows that people sent and received over 293.6 billion emails. Clearly, email is one of the most used modes of communication in the modern-day. Moreover, email serves as a means of...